Every question, answered.
61 answers about Four Avance and its five products — fit, implementation, the pricing model, data and compliance, languages and support — written from what the software actually does today.
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Showing 61 of 61 answers.
About Four Avance
Who we are, where we build from, and what we actually sell.
Four Avance builds business software for India and the GCC. The line-up: Unnatio (one platform with ready-made workspaces for 80+ business types), Cliniva (a modular clinic OS), Learnatio (school and academy management), Chatori (the AI-first conversation OS) and Marqeva (AI marketing automation for MENA).
We build from Kerala, India and the UAE, for both markets: India GST and GCC VAT invoicing, UPI and Gulf payment rails, WhatsApp-first communication, and interfaces in English, Malayalam, Hindi and Arabic with full RTL.
Because that is where our customers' customers are. Across the products, WhatsApp carries real transactions — booking confirmations, queue tokens, dues reminders, receipts and two-way approvals — not just marketing blasts.
Muhammed Adnan is Chief Executive Officer, Aromal Pradeep Nambiar is Chief Technology Officer, Rahul K is Chief Operating Officer and Junaid is Chief Growth Officer. When you buy from us you deal with the team that builds and supports the software — there is no reseller layer in between.
That is where the products are built to fit. The tax engines (India GST, GCC VAT), the payment rails (UPI and Razorpay in India; Tap Payments with Apple Pay, KNET and mada in the Gulf) and the languages (English, Malayalam, Hindi and Arabic) all aim at those two markets. Learnatio is the exception by design — built in the UAE for schools everywhere. If you are outside India and the GCC, write to business@fouravance.com and we will tell you honestly which parts fit today and which would be new work.
Yes. Alongside the five flagship products we do product engineering for other companies — platforms we have shipped, deployed and maintained in production — plus our own in-house builds across security, education, energy and mobile. The Projects and Lab page lists them with a chip on each one saying exactly where it stands: in production, in development, or prototype.
Products and fit
Which product suits which organisation, and how ready each one really is.
Cliniva runs a 24-hour, multi-department clinic in Kerala in production, and Learnatio is in production at version 1.1. Chatori is in early access, and Unnatio and Marqeva are in active development — we label each product's status honestly on its page.
Start from the shape of your organisation. A school, academy or coaching centre runs on Learnatio. A clinic, diagnostic centre or polyclinic runs on Cliniva. A salon, gym, garage, laundry, rental desk, pharmacy counter or one of the other 80+ business types runs on Unnatio. A marketing team that wants video, content, social and campaigns in one place looks at Marqeva. A team drowning in separate WhatsApp, Instagram and email inboxes looks at Chatori. If two of them look plausible, tell us how you actually operate and we will say which one — including when the answer is neither.
Live means the software runs real operations for a real organisation today: Cliniva at a 24-hour, multi-department clinic in Kerala, and Learnatio in production at version 1.1. Early access means the build works and we are onboarding a first set of customers with their eyes open — that is Chatori. In development means it is being actively built and is not yet ready to run your business — that is Unnatio and Marqeva. We do not blur those three lines to make a sale.
Each product is its own platform with its own login and its own data model — Cliniva is not a module of Unnatio, and Learnatio is not a module of Cliniva. What they share is the foundation: WhatsApp as a transaction channel, UPI and Gulf payment rails, GST and VAT invoicing, and the same four languages. If you want two of them lined up, tell us exactly what you want joined and we will be specific about what works today and what would be new work.
Yes. For live products we demo the real system rather than slides. For Chatori, Unnatio and Marqeva we show the current build and tell you plainly what is finished and what is not. This site also carries a guided product tour, a savings calculator and a configurator you can work through on your own first, before you ever speak to us.
Implementation and migration
Getting from the records and habits you have now to a system that runs your day.
Contact us about the product that fits you. For live products we will demo the real system and plan your rollout; for products in development or early access we will show you the current build and be specific about what is ready.
Wherever the product supports it, yes. Learnatio has CSV bulk import for students, teachers and fees. Cliniva takes pharmacy purchase entry by CSV import. Marqeva takes a CSV to generate bulk personalised video. Beyond those, send us a sample of what you keep — spreadsheets, exports from your current system, paper registers — and we will tell you what maps cleanly and what has to be re-entered. We would rather say that up front than discover it at go-live.
It depends on how much history you are carrying, how many branches or outlets open at once, and how many modules you switch on — so we do not quote a standard timeline before we have seen your records. After discovery you get a written plan with dates we can actually hold. We do not publish an average implementation time we could not honour for you specifically.
We do — the people who built the product. Discovery maps how your organisation actually runs and picks the right product and modules. Implementation covers bulk data import, configuration and team training as a guided go-live. After that we switch on new modules and languages as you grow, because the platforms are built to extend without re-implementation.
For the products where WhatsApp carries transactions, yes — and that is deliberate. Cliniva integrates directly with the Meta WhatsApp Cloud API using the clinic's own credentials, so receipts, booking confirmations and queue-token messages go out from your number without a per-message middleman. Unnatio is built on the WhatsApp Cloud API the same way, so confirmations, dues reminders and two-way approvals come from your own business number. We walk you through getting that number set up during onboarding.
It is your data. Ask us before you sign and we will tell you exactly which exports exist for the product you would be on — invoices, reports and lab results render as PDFs across the products, and Unnatio treats an export as an audited action in its own right. What we will not do is promise a universal one-click export we have not built.
Pricing and contracts
How we charge — the model, not a price list. Figures come in writing, once we know your scale.
Flat per outlet, in INR and AED — no per-seat charges and no commission on your sales. Public pricing is published at launch; talk to us for early access and we will be specific.
Flat, not per seat. Unnatio is priced flat per outlet in INR and AED, with no per-seat charges and no commission on your sales, and that principle runs across the line-up: your bill should track the size of your operation, not how many people you let log in. We do not publish figures we could not stand behind for every shape of customer, so numbers come to you in writing once we understand your scale.
No. Adding a receptionist, a teacher, a technician or an accountant does not change your bill. That is a deliberate choice — per-seat pricing quietly punishes you for putting the right people on the system, which is the opposite of what the software is for.
Because an honest number depends on which product, how many branches or outlets, and which modules you switch on — and we would rather write you a real quote than publish a headline figure with an asterisk under it. Unnatio's public pricing is published at launch. For everything else, email business@fouravance.com and we will be specific.
Implementation is scoped with you and every line appears in the written proposal before you commit — we do not publish setup figures here because they genuinely depend on data volume, branch count and modules. Unnatio is priced in INR and AED. For the other products, tell us which entity is contracting and we will quote in the currency that suits it.
Data, security and compliance
Where your records live, who can reach them, and what we will and will not claim.
Every platform is multi-tenant with strict isolation — records are scoped to your organisation by construction — with role-based access control and audit logs on sensitive actions. Access is per role, from owner to accountant to viewer.
Data residency is a decision we take with you at onboarding, not a blanket claim on a web page. Tell us what your regulator, your board or your own policy requires — India, the UAE or elsewhere — and we will confirm in writing what we can host where before you commit. If we cannot meet a residency requirement, we will say so rather than work around the question.
The platforms are served over HTTPS, so traffic between your browser and the system is encrypted in transit, and access sits behind authentication with role-based permissions — Unnatio uses OTP-first login, and rights run per role from owner to accountant to viewer. For encryption at rest, the honest answer depends on the environment your deployment runs in, so ask us and we will answer for your exact setup instead of giving you a line that merely sounds reassuring.
We do not put a badge on this page that an audit does not back, and we will not imply compliance we have not earned. If a certification is a hard requirement in your procurement, tell us which one and we will tell you plainly where we stand and what meeting it would involve.
Yes, and it is built into the record rather than bolted on afterwards. Unnatio keeps an append-only, tamper-evident audit log behind payments, refunds and exports, with every record scoped to its organisation and outlet by construction. Cliniva keeps immutable invoice snapshots and a counter close that reconciles declared cash against expected, by department and by doctor. Learnatio logs activity during exams for anti-cheat. Chatori logs every payment retry attempt.
Cliniva's billing engine produces tax invoices built to CGST Rule 46 — supplier GSTIN, HSN/SAC per line, CGST/SGST split and rupee rounding — with credit notes and immutable invoice snapshots. Unnatio covers India GST with CGST/SGST/IGST, HSN/SAC and place of supply, and GCC VAT with a per-outlet TRN, with gap-free invoice numbering, credit notes and branded PDF invoices down to 80mm thermal. India IRP and UAE Peppol e-invoicing are designed into the invoice spine and will be delivered as those mandates arrive — that is roadmap, and we label it as roadmap.
Support and languages
Who answers when you write in, and which languages the software speaks.
English, Malayalam, Hindi and Arabic. Unnatio carries all four across the interface, the PDFs and the outbound messages, resolved per contact — so a Kochi customer reads Malayalam and a Dubai customer reads Arabic out of the same system. Marqeva creates in native Arabic across Gulf, Egyptian and Levantine dialects, plus English, Hindi and Urdu voices in the video studios. Chatori handles the way customers actually type, including Hinglish and Arabizi. Learnatio has translation built into its messaging, so language never blocks a conversation between school and parent.
Yes — full RTL, not a mirrored afterthought. Unnatio and Marqeva both lay out right-to-left across the interface, and Unnatio carries it through to invoices and outbound messages as well.
Write to business@fouravance.com or message us on WhatsApp. Support comes from the team that builds the product — there is no partner tier standing between you and the engineers. We do not publish an hours table or a response-time badge on this page; the response commitment that applies to you goes into your agreement, in writing.
For schools
Learnatio — school and academy management, in production today at version 1.1.
Yes. Learnatio has CSV bulk import for students, teachers and fees, so onboarding starts from the records you already keep rather than manual re-entry.
Teachers schedule sessions on the timetable, students join through Google Meet, and attendance is captured through a self-checkin flow — each role then sees attendance on its own calendar with trend charts.
Parents have their own dashboard: attendance, marks, report cards, fee invoices and payment status for every child in one place, plus messaging with the school — with translation built in.
Yes. Learnatio is a multi-tenant platform with white-label branding, so your school's name and identity front the experience your staff, students and parents see.
Exams carry anti-cheat activity logging, so what happened during an attempt sits on the record rather than resting on trust. Quizzes and assignment submissions run against the same class timetable, and the marks feed straight into report cards, which render as PDFs from the marks already in the system — term end becomes a render rather than a project.
Yes. Learnatio is multi-tenant with white-label branding, so a group can run multiple schools with each one fronted by its own name and identity. Five roles each get their own dashboard, and multi-branch school groups are one of the shapes it is built for — alongside K-12 schools, tuition and coaching centres, and training institutes.
For clinics
Cliniva — the modular clinic OS, live in production at a 24-hour clinic in Kerala.
Cliniva's billing engine produces tax invoices built to CGST Rule 46 — supplier GSTIN, HSN/SAC per line, CGST/SGST split and rupee rounding — with credit notes, fee waivers, immutable invoice snapshots and a cash-office day book with counter-level till reconciliation.
Yes — that is Cliniva's home ground. The walk-in shape runs OP token queues with multiple lanes including casualty, per-doctor tokens, waiting-time estimates and a waiting-room TV board, with lab and pharmacy counters billing at the front desk. Appointment-led and polyclinic shapes are also available.
Cliniva integrates directly with the Meta WhatsApp Cloud API using the clinic's own credentials — receipts, booking confirmations and queue-token messages go out on WhatsApp without a per-message middleman. Patients also get a portal, and the Cliniva Care mobile app covers bookings, records, lab reports and bills.
Yes. Branches share one patient database with per-branch stock, rosters and cash counters. An HL7 inbox for lab instruments ships in the enterprise lab module, and ABDM/ABHA and telemedicine are on the roadmap — we label them as such rather than claiming them live.
Around 35 licensable modules sit on one shared core and are switched on per clinic and per plan — no code forks, no separate build for your clinic. That catalog spans dental with odontogram charting, skin, physio, eye, gynaecology, ENT, ortho and ayurveda department modules, with HR, payroll, duty rosters, accounting and inventory as add-ons. You run the shape of clinic you actually are, and switch modules on as you grow. Pricing is flat rather than per seat; we quote your specific module set in writing.
Yes, both against the same patient record. The lab runs order to result to verify to release, with a hard gate so a report opens only once it is verified and paid, plus reference ranges, test packages, referrer tracking and PDF reports. The pharmacy carries a medicine master with batch and expiry, per-branch stock, purchase entry with CSV import, GST per line, partial dispensing and automatic stock decrement on billing.
Yes — a 24-hour, multi-department clinic in Kerala runs on it in production. We do not publish the clinic's name, because that is their decision to make and not ours to turn into marketing. If you want a reference conversation before you decide, ask us and we will ask them.
For marketing teams
Marqeva — AI marketing automation built MENA-first. In active development.
Marqeva is built MENA-first: native Arabic in Gulf, Egyptian and Levantine dialects with full RTL layouts, plus English, Hindi and Urdu voices in the video studios — and Arabic keyword research in the SEO tools.
Yes. The white-label agency portal rebrands the platform — logo, colours, domain — with per-client branded dashboards, client management and automated client reporting.
The 8-12 subscriptions a typical team stitches together: video production, social scheduling, email campaigns, chatbots, WhatsApp commerce, CRM, SEO tooling and analytics — one integrated system instead of a tool per job.
Marqeva is in active development. If the platform fits your team, contact us for a walkthrough and to talk about early access — we would rather show you the real thing than promise dates.
That is what the bulk personalised video module is for: upload a CSV and generate hundreds of name- and company-personalised videos, distributed over WhatsApp, email and social. Alongside it, the Talking Photo Studio animates a photo to speak a script in Gulf, Egyptian or Levantine Arabic, English, Hindi or Urdu, with recorded or cloned voices, emotion control and anti-deepfake checks. Marqeva is in active development, so read this as what the platform does, not as something you can switch on this afternoon.
Both. A scheduling calendar, draft-to-approval workflow, account health monitoring and a unified inbox with sentiment analysis run across nine social platforms, alongside a multi-platform ads module, WhatsApp commerce with catalog sync and abandoned-cart recovery, a CRM with lead scoring and a visual automation builder. The Content Atomizer turns one long-form piece into 11 to 14 platform-specific formats, each scored against your trained brand voice. Status: in development.
For customer conversations
Chatori — the AI-first conversation OS, WhatsApp-first. In early access.
Twelve channels through one adapter layer: WhatsApp Business, RCS, Instagram DM, Messenger, TikTok DM, SMS, email, Telegram, Viber, Line, web chat and voice — WhatsApp-first, because that is where India and MENA customers actually are.
A goal-oriented agent with a defined role, guardrails and KPIs — an SDR that qualifies leads, a Booker that fills the calendar, a Collector that follows up on dues. Nine roles come prebuilt, and a router agent classifies intent and hands each conversation to the right one.
Answers are generated from your own uploaded knowledge base and cite their sources, and every reply gets an AI Trust Score for grounding before it is sent — replies that score low are automatically held for a human to review.
Chatori is in early access and being built in the open. If WhatsApp-first, AI-worked conversations fit your business, contact us to join the early-access list — we will be straight with you about what is ready now.
It hands over, and the context goes with it. Every reply is scored for grounding by the AI Trust Score before it sends, and anything scoring low is held for a human instead of going out. When a conversation moves to a person, the whole thread moves too — your customer does not have to start again, and your agent is not reading a cold transcript.
On voice, yes — AI disclosure is mandatory in Chatori's voice AI, not a toggle you can quietly switch off. Chatori also comprehends voice notes and handles code-mixed language such as Hinglish and Arabizi, so the AI meets customers the way they actually write and speak rather than forcing them into stiff English.
For multi-vertical operations
Unnatio — one platform with ready-made workspaces for 80+ business types. In active development.
Unnatio is one codebase with a config-driven vertical engine: a manifest per business type relabels objects, statuses and screens — an appointment becomes a job or a class, a stylist becomes a trainer — while every vertical inherits the same tenancy, payments, tax, WhatsApp, reporting and language layers.
Yes — WhatsApp is a transaction channel in the platform core, not an add-on: confirmations, dues reminders and two-way approvals are built on the WhatsApp Cloud API. The interface, invoices and messages run in English, Malayalam, Hindi and Arabic with full RTL, chosen per customer.
Yes, in one codebase: India GST with CGST/SGST/IGST splits, HSN/SAC and place-of-supply rules, and GCC VAT with per-outlet TRN — with gap-free invoice number sequences, credit notes, and an invoice spine designed for India IRP and UAE Peppol e-invoicing as those mandates arrive.
Six domain cores — appointment, field service, rental, trade, pipeline and project — power 22 base verticals and their flavors, covering more than 80 business types from salons, gyms and studios to garages, laundries, car washes, pharmacies, rentals, hostels, real-estate desks and construction. If your business maps onto one of those cores, a manifest relabels the objects, statuses and screens into your vocabulary. Tell us what you run and we will say which core fits — or tell you that none of them does.
We publish an honest comparison rather than a rigged one. Unnatio's case: one product on one shared core, every module inside a flat per-outlet price, a ready-made workspace you can set up yourself with a one-tap PWA install, a documented REST API, multi-outlet and franchise rollups, and support direct from the team that builds it. The concessions are real too — ERPNext is genuinely free and open source with payroll built in, Odoo and Dynamics 365 Business Central are typically partner-led implementations that suit larger enterprises with a partner budget, and Unnatio is not open source. Unnatio is in active development.
Still got a question we have not written down?
Ask the people who build the software. We will tell you what works today, what is on the roadmap, and where our products are the wrong answer for you.